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Social Media Trends 2022

What are the social media trends for 2022?

The first question is: what have millennials been up to on social media lately? What are the current trends, and how are they being used to make money?

Social media marketing has come a long way, and it’s no longer just about the standard Facebook ad that you and I love; it also includes videos, dances, and content from sponsored influencers.

We know that you can’t keep up with the latest trends, but we, like social media, should adapt as well. So, what are the major trends to look for in 2022?

According to an article by LaterBlog, there are quite a few:

  • Creator economy will be booming

With more than 50 million content creators worldwide, 2022 will see a surge in creative energy and the rise of a new sort of online economy. The cost of admission is extremely low – sometimes even free. To become a content creator, all you need is a device and an internet connection.

  • More Streamlined Social Commerce

More people are finally starting to market their businesses online and, as a result, profit from social media by selling and promoting their items. It has proven to be effective, and as a result, more people will engage in social commerce.

  • Short-form Vertical Video Is Here to Stay

No one wants to watch a video that lasts more than a minute. Tik Tok is one of the places where a vertical short-form video with enough views can generate income.

  • Brands Let Loose on TikTok

TikTok, TikTok, it’s time for you to download TikTok. Why? When you use TikTok for business, your digital marketing approach effectively grows endlessly, thanks to its more than 1 billion followers. The app is also noted for being attentive to its customers’ needs. When active users like certain features or trends, TikTok creates new editing features or effects to allow users to create similar content.

  • Rise of the LinkedInfluencer

A thought leader in a specific area who shares organic material with a significant LinkedIn following is referred to as a LinkedIn influencer. And why it’s almost always a far better investment than becoming a Twitter influencer. Every LinkedIn link has a little more weight than a Twitter connection. The majority of users on LinkedIn connect with business people they’ve met off-platform. As a result, establishing authority on the platform transfers into real-world credibility with people you already know.

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Nadia von Maltitz

Cuberoo - Director